
Lead Generation Performance Reports That Actually Mean Something
Track what’s working. Fix what’s not. Scale what converts.
We build live, visual dashboards that show how your lead gen efforts are performing across every channel, in real time.
Why You Need Performance Reporting That Doesn’t Suck
Most teams are flying blind. They’re generating leads but have no clue what source, message, or workflow actually led to revenue.
Without clear reporting, you’re:
- Wasting budget on underperforming channels
- Chasing low-quality leads
- Making decisions based on gutnot data
No spreadsheets. No guesswork. Just clarity.

How It Works
Here’s how we set up real-time lead gen reporting for your business:
Enterprise-Grade AI Systems
Website widget, landing page embed, WhatsApp, Messenger, Slack or all of the above.
Train your AI on your content
We ingest your website, FAQs, PDFs, Notion docs, and tone of voice guidelines.
Design chat goals
Lead capture, appointment booking, FAQ handling, internal triage you name it.
Connect your stack
Push leads to HubSpot, trigger Slack alerts, or book straight into Calendly.
Launch & learn
Monitor conversation quality, adjust
answers, and improve logic with real usage data.
Connect your data sources
Forms, ad platforms, chatbots, CRM, landing pages, email, and outreach tools.
Define key metrics
CPL, source attribution, conversion rate, time-to-contact, lead score, reply rate, close rate.
Build visual dashboards
In Airtable, Looker Studio, Google Sheets, or Notioncustomized to your workflow.
Set alerts and automation
Get Slack or email pings when conversion rates drop or lead volume spikes.
Review and optimize
Use real-time data to improve copy, targeting, workflows, and follow-ups.
Tool Stack We Use
Custom GPT bots / Claude
Natural language engine
Typebot / Landbot / Chatbase
Chat builder & UI
n8n / Zapier
Backend workflows
Calendly / HubSpot / Slack / Airtable
Integrations & actions
Google Sheets / Looker
Tracking, insights, and chat analytics
Airtable / Looker Studio / Google Sheets / Notion
Dashboard visualisation
n8n / Zapier / Make
Data piping & logic
Meta Ads / Google Ads / LinkedIn Ads / UTM tools
Attribution data
HubSpot / Pipedrive / Salesforce / Close
Lead & deal data sync
Slack / Email / SMS
Alerts, summaries & team notifications
Already collecting data? We’ll unify and make sense of it. Starting from scratch? We’ll build the system for you.
What You’ll Save or Gain
Know exactly which channels drive the best leads
Compare lead sources by cost, conversion, and revenue
Quickly identify underperforming campaigns
Give your team one source of truth, not 17 tabs

We finally have a dashboard that shows what’s working. We cut 2 channels and doubled down on the one delivering 70% of booked calls.
Head of Marketing, B2B SaaS
FAQs
Can this include both inbound and outbound data?
Yes. We combine form fills, ad data, email sequences, LinkedIn DMs, and more.
How often does the data update?
Daily, hourly, or real-timebased on the tools and use case.
Can we include team performance and close rates?
Absolutely. We can track sales rep activity, response time, pipeline progression, and outcomes.
Let Amplifi Build Your Lead Performance Engine
We help growth teams track what matters so you can stop guessing, and start scaling with confidence.